Meet Tom

  • Midwest, United States
  • Industry: Real Estate

The Challenge:

Tom's real estate business knew it was time to start marketing on social media. The real estate industry is perfect for the photo sharing app Instagram. However, understanding how to market houses and target buyers / sellers on this platform is not always instinctual.

Tom chose Intentional Marketer University (IMU) based on our ability to take complex marketing principles and make them easy. Tom trusted our track record of increasing traffic, leads, and sales for commission based businesses.

The Solution:

Tom chose the IMU Instagram for Real Estate Master Class to achieve his goals.

Through the course Tom learned how to attract pre-qualified buyers and sellers looking for realtor representation. He learned how to write posts that solved problems for his audience and built trust in his expertise. Personal branding is very important for the real estate industry, the client must feel llike they know you. The IMU Real Estate Master Class teaches the perfect solution for personal branding your pages and building audience trust.


Tom was able to immediately define a simple and strategic plan. He quickly establish his Instagram Real Estate pages and started marketing to his target audience.

The intelligent and functional lessons included in the course took pressure off of Tom to figure out a platform he was not familiar with. The time released material meant that Tom was able to see immediate results as he completed each step.

"The Master Class is an easy to follow course broken down into common-sense actionable items. It’s also delivered in a metered fashion so the student doesn’t get overwhelmed. This course helped me get started on Instagram with a CLEARLY defined and practical plan"

-Tom Sykes, Director of Technology and Web Strategy

Century 21 Town & Country